Ashland Japan Ltd.

  • Seminar
  • New Product
  • Sample
  • Presentation
Booth: B2-05

Exhibit Highlights

Sustainable, Nature-derived, Biodegradable, Functional ingredients

Ashland will introduce sustainable new ingredients with high performance in skin care/sun care/hair care/biofunctional/microprotection category.


Product 1
Product 2
Product 3
Product 4
Product 5
Product 6
Product 7
Product 8
Product 9
Product 10
Product 11
Product 12
Product 13
Product 14

Product 1 Presentation Sample New Product

Emotional beauty of phytofermented jasmine, caressense™ biofunctional

caressense™ biofunctional is a phytofermented extract from jasmine flowers, sustainably grown in provence, and inspired by research on the connection between 'skin and emotions' and 'science of love'.
ashland reveals a natural bioactive that can activate skin' sensors of touch, the piezos, to release 'feel-good' and anti-aging molecules, oxytocin, for well-feeling and well-ageing benefits.

Product 2 Presentation Sample New Product

rosewood extract to lift/redefine face contour, Liftyl™ biofunctional

Liftyl™ biofunctional is a premium rosewood extract to visibly lift and redefine facial contours based on the ethno-genomic research in face sculpting.

Using upcycled wood chips, supercritical CO2 and AI to create a unique, patented, rosewood extract.
Liftyl™ addresses face sculpting markers in Caucasian and Asian skin.
Liftyl ™ leverages the face sculpting gua sha consumer trend powered.

Product 3 Presentation Sample New Product

nature-derived, biodegradable rheology modifier, Natrathix™ Bio

Natrathix™ Bio cellulose is a nature-derived, biodegradable rheology modifier with suspension capabilities that maintains emulsion stability of skin and sun care formulations with a desirable skin feel. This is cellulose gum, but its performance is totally different from traditional cellulose gum. Less tacky, high suspension capabilities, effective thickening, electrolyte and minerals tolerant

Product 4 Presentation Sample New Product

biodegradable film form and color transfer resistance, antaron™ soja

antaron™ soja glyceride is a nature derived, biodegradable film former that delivers water resistance and SPF boosting benefits to sun care. It also provides color transfer resistance effect and help pigment dispersion for color cosmetic formulations. antaron™ soja glyceride imparts a non-greasy, cushiony skin feel while enabling more natural sun care and color cosmetics.

Product 5 Presentation Sample New Product

nature-derived, biodegradable conditioning agent, Softhance™

Softhance™ mr is a nature-derived, biodegradable conditioning agent delivering consumer-perceivable skin softness for rinse-off formula. Depositing on the skin during washing, it helps skin retain moisture, leaving skin conditioned and soft after rinsing. Non-microplastic, non-GMO, vegan suitable softhance™ mr offers to deliver conditioning benefits for body washes and facial cleansers.

Product 6 Presentation Sample New Product

multifunctional antimicrobial w/ broad spectrum, sensiva™ go natural

sensiva™ go natural is a liquid multifunctional ingredient for personal care products and 100% natural. It is the perfect fit for natural formulations in global markets thanks to its wide applicability and effectiveness in broad pH range. Combining broad spectrum of efficacy against microbials with moisturizing properties.

Product 7

biodegradable suspension agent for rinse-off, Texturpure™ sa-1

Texturpure™ sa-1 is nature-derived, biodegradable texturing and suspension agent for rinse-off products like shampoos and cleansers. It delivers a great consumer experience throughout: on-hand, on-hair, rinse and after-feel. Additionally, texturpure™ sa-1 has been proven in tricky systems such as sulfate-free, silicone-free with lamellar gels, anti-dandruff and deep conditioning formulations.

Product 8

regenerating benefits through OR2AT4 olfactory receptors, santalwood™

Product 9

lavender extract to optimize skin nighttime process, nightessence™

Product 10

guar-based all-weather styling ingredient, styleze™ es-dura

Product 11

highly charged cationic polymer for damage repair n-durhance™ aa-2000

Product 12

glucose based hair strengthening, fiberhance™ bm solution

Product 13

biodegradable, suitable for sensitive antimicrobial, optiphen™ gp

Product 14

multifunctional preservative booster, PHYTEQ RASPBERRY

Exhibit items

Cosmetic raw-materials

Seminar Information

Seminar 1
natural and sustainable, biodegradable new ingredients that can soften and emollient the skin even after rinsed off.
May 17, 2023 (Wed.) 14:45-15:15
Venue: F206

Ashland Japan Ltd

Ms. Morita Yuko


【Abstract】

Softhance™ mr is a nature-derived, biodegradable conditioning agent delivering consumer-perceivable skin softness from rinse-off cleansing formulations. Depositing on the skin during washing, softhance™ mr helps skin retain moisture, leaving skin feeling conditioned and soft after rinsing. Non-microplastic, non-GMO, and vegan suitable softhance™ mr offers a sustainable option to deliver conditioning benefits from body washes, hand soaps, facial cleansers, and more!

features and benefits
nature-derived content >86%*
inherently biodegradable**
non-GMO, non-microplastic***, and vegan suitable
excellent deposition profile
promotes moisture retention
leaves skin feeling soft and moisturized
improves foam characteristics
delivers conditioning benefits from both clear and opaque rinse-off systems
broad surfactant compatibility

*according to ISO 16128-2:2017

**based on OECD methods

***not classified as microplastic per pending ECHA legislation

applications
body washes and shower gels
facial cleansers

Seminar 2
Liftyl™ biofunctional is a premium rosewood extract to visibly lift and redefine facial contours, based on the latest ethno-genomic research in face sculpting.
May 18, 2023 (Thu.) 11:00-11:30
Venue: G301

Ashland Japan Ltd

Mr. Michael Ling


【Abstract】

Ashland innovation laboratories used upcycled wood chips, supercritical CO2 and the power of AI to create a unique, patented, rosewood extract.

Liftyl™ addresses 7 face sculpting markers associated with specific facial regions and skin needs in Caucasian and Asian skin.

Liftyl ™ leverages the face sculpting gua sha consumer trend powered by influencers worldwide.

features and benefits
Liftyl™ offers an alternative to retinol with similar proven-efficacy, suitable for sensitive skin.

Liftyl™ is clinically tested on Caucasian and Asian skin for 7 face sculpting benefits:

lifted face contours
lifted V shape line
increased skin firmness
softer and fuller smile lines
softer fine lines and wrinkles
fuller cheekbones
improved facial harmony


applications
creams
lotions
gels
face masks

Contact

*The following information is provided to enable inquiries to exhibitors.
Unauthorized use and reproduction for any other purpose is prohibited.

Ashland Japan Ltd.

Asteer Kayabacho Bldg3F, 6-1, Shinkawa 1-chome, Chuo-ku, Tokyo, 104-0033, Tokyo Japan 104-0033

TEL : 03-5566-8705
URL : https://www.ashland.com/japan-home/personalcare
e-mail : yuko.morita@ashland.com
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